Genially is an online platform that lets you create presentations, infographics, games, microsites, and other interactive visual content without any technical knowledge. Its mission is simple: turn ideas into visual experiences that capture the audience’s attention.

Unlike traditional tools such as PowerPoint or Canva, Genially focuses on interactivity and gamification, offering animations, buttons, links, and effects that make every project a dynamic and engaging experience.

Main uses of Genially across different sectors

Education

In education, Genially has become an essential tool for teachers who want to create engaging learning materials. It allows you to develop interactive concept maps, quizzes, virtual escape rooms, and gamified presentations that increase student participation.

Business and marketing

In the corporate world, Genially is used for sales presentations, visual reports, internal training, and marketing content. Thanks to its integration with tools like YouTube, Vimeo, Google Drive, and social media, it’s ideal for teams working collaboratively and remotely.

Design and communication

Design and communication professionals use Genially to create digital portfolios, temporary microsites, catalogs, and interactive resources for events or trade shows — all without needing to code, and with full multimedia integration.

Features that make Genially unique

• Advanced interactivity: add buttons, hover effects, hyperlinks, and internal navigation.
• Smooth animations: elements that move or appear based on user interaction.
• Professional templates: hundreds of customizable designs for all kinds of projects.
• Real-time collaboration: multiple users can edit the same project at once.
• Multi-platform integration: from YouTube to Google Maps and social networks.
• Analytics: track how many people viewed your content and from where.

These features make Genially a powerful choice for both marketing professionals and training and communication teams.

Why choose Genially for your digital strategy

In an information-saturated world, capturing attention is key. Genially not only helps you design visual content but also builds interactive experiences that increase engagement and brand recall.

Companies using Genially achieve more effective presentations, more engaging training sessions, and more memorable marketing campaigns. Being an online platform, content updates automatically and can be shared with just one link.

Genially in the Aufiero Informática ecosystem

At Aufiero Informática, we promote solutions that boost digital communication and productivity. Tools like Genially complement our ecosystem of creative and collaborative software — from professional design suites to management and e-learning platforms.

Frequently asked questions about Genially

Is Genially free?

Yes. It offers a free version with basic features and several paid plans that expand customization and analytics options.

Do I need design skills to use Genially?
No. It’s designed for anyone to easily create visually appealing content using ready-made templates.

Can Genially integrate with other tools?
Yes. It integrates with YouTube, Vimeo, Google Drive, social media, and other digital platforms.

What kind of content can I create?
Presentations, infographics, games, quizzes, catalogs, portfolios, microsites, and other interactive educational or corporate resources.

Conclusion

Genially represents a new way to communicate: visual, interactive, and collaborative. In a world where attention is the most valuable resource, tools like this allow you to stand out, teach, and connect with audiences in a unique way.