Genially: What It Is and How It Is Changing Interactive Content Creation
Genially is an online platform for creating interactive presentations, infographics, quizzes, games, escape rooms, training and microsites without coding or design skills. It is used in education, corporate training and marketing to turn static content into experiences the audience explores and responds to. Aufiero Informática, a software distributor in Latin America since 2003, offers official Genially licenses and local support.
Genially: creativity, interactivity and visual communication
Genially now has more than 46 million users and more than 130 million creations. Unlike traditional tools such as PowerPoint or Canva, it focuses on interactivity and gamification: buttons, animations, links, hidden layers and effects that invite the audience to take part, not just watch.
The platform now also brings artificial intelligence into the whole creation process, from text and images to questions and narration, so teams can produce more content in less time.
Main uses of Genially across sectors
Education
Teachers and institutions use Genially to create more engaging learning materials: interactive concept maps, quizzes, virtual escape rooms and gamified presentations that increase student participation.
Corporate training
HR and L&D teams build interactive courses, onboarding and internal training. On the Author and Enterprise plans, content can be exported as SCORM and connected to the company LMS through LTI, with individual tracking for each learner.
Business and marketing
In the corporate world, Genially is used for sales presentations, visual reports and marketing content. It embeds YouTube and Vimeo videos, Google Drive files, maps and social media, which makes it easy for remote teams to work together.
Design and communication
Design and communication professionals create digital portfolios, temporary microsites, catalogs and interactive resources for events and trade shows, adding videos, forms and external links without coding.
Features that make Genially unique
- Advanced interactivity: buttons, hover effects, hyperlinks, pop-up windows and internal navigation.
- Smooth animations: elements that move or appear based on user actions.
- Professional templates: thousands of customizable templates for every type of project.
- Real-time collaboration: several users can edit the same project at once.
- Live presentation mode: real-time polls and questions during a presentation.
- Brand Kit: brand colors, fonts and logos applied consistently (Master plan and above).
- Analytics: view metrics and individual response tracking (Master plan and above).
What is new: Genially with AI
Genially has built artificial intelligence into the entire editor. The main features are:
- Genially AI Builder: describe an idea in text, attach reference files if you like, and the AI generates a working interactive component, such as a game, quiz, timeline, interactive map or calculator.
- AI Text and AI Images: generate and edit text and images inside your project.
- Interactive Images with AI: automatically add interactive hotspots to an image.
- AI Question Generator: suggests questions in every format from a topic.
- AI Summary, AI Voiceover and AI Translation: summarize content as text or audio, create narration and translate into more than 200 languages.
Genially plans
Genially offers a Free plan with basic features and paid plans that add capabilities as you need them:
- Individual: Free, Pro and Master.
- Teams: Master and Author. The Author plan includes SCORM export, LMS integration through LTI and AI translation.
- Enterprise: for organizations that need to centralize content, with security and personalized support.
Why choose Genially for your digital strategy
In a world overloaded with information, capturing attention is key. Genially goes beyond visual content and lets you build interactive experiences that increase engagement and brand recall. The result is more effective presentations, more engaging training and more memorable campaigns. Content updates in real time and is shared with a simple link.
To get started, see how to use Genially to create interactive content. If you are comparing tools, read our Genially vs Canva comparison.
Genially at Aufiero Informática
Aufiero Informática has been a software distributor in Latin America since 2003 and is the official Genially distributor for the region. We help schools, training teams and marketing departments choose the right plan, get official licenses and receive local support in their own language.
Frequently asked questions about Genially
What is Genially?
Genially is an online platform for creating interactive content, such as presentations, infographics, quizzes, games and training, without coding or design skills.
Who is Genially for?
Teachers and educational institutions, HR and corporate training teams, marketing and communication departments, and any professional who wants to present information in a more engaging way.
What is new in Genially?
The biggest change is AI built into the editor. With Genially AI Builder, you describe an idea and get an interactive component. There is also AI for text, images, questions, narration, summaries and translation.
Is Genially free?
Yes, there is a Free plan with basic features. Paid plans add offline download, password protection, Brand Kit, analytics, SCORM export and more AI features.
How is Genially licensed?
As a subscription, with individual plans (Pro and Master), team plans (Master and Author) and Enterprise. Aufiero Informática helps you choose the right plan and prepares your quote.
Where can I buy Genially in Latin America?
Through Aufiero Informática, the official Genially distributor in Latin America and a software distributor in the region since 2003. Contact our team for a quote and local support.
Conclusion
Genially represents a new way to communicate: visual, interactive, collaborative and now powered by AI. In a world where attention is a valuable asset, tools like this help you stand out, teach and connect with your audience in a unique way.
